Privacy Policy
1) Introduction and contact information for the data controller
1.1We are pleased that you are visiting our website and thank you for your interest. Below, we provide information about how we handle your personal data when you use our website. Personal data refers to any data that can be used to identify you personally.
1.2 Verantwortlicher für die Datenverarbeitung auf dieser Website im Sinne der Datenschutz-Grundverordnung (DSGVO) ist Mathilden Bäder Betriebs GmbH, Mathildenstraße 5, 80336 München, Deutschland, Tel.: 089554573, E-Mail: info@hamam.de. Der für die Verarbeitung von personenbezogenen Daten Verantwortliche ist diejenige natürliche oder juristische Person, die allein oder gemeinsam mit anderen über die Zwecke und Mittel der Verarbeitung von personenbezogenen Daten entscheidet.
2) Data Collection When You Visit Our Website
2.1When you use our website for informational purposes only—that is, if you do not register or otherwise provide us with information—we collect only the data that your browser transmits to the website server (so-called “server log files”). When you visit our website, we collect the following data, which is technically necessary for us to display the website to you:
- The website we visited
- Date and time of access
- Amount of data sent in bytes
- Source/link from which you accessed this page
- Browser Used
- Operating System Used
- IP address used (if applicable: in anonymized form)
Data processing is carried out in accordance with Article 6(1)(f) of the GDPR based on our legitimate interest in improving the stability and functionality of our website. The data will not be disclosed or used for any other purpose. However, we reserve the right to review the server log files retrospectively should there be concrete evidence of unlawful use.
2.2For security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the data controller), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the “https://” prefix and the padlock icon in your browser’s address bar.
3) Hosting & Content Delivery Network
3.1Shopify
We use the system provided by the following provider to host our website and display its content: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland (“Shopify”)
Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada
All data collected on our website is processed on the provider’s servers. We have entered into a data processing agreement with the provider that ensures the protection of our website visitors’ data and prohibits its unauthorized disclosure to third parties.
When data is transferred to Canada, an adequate level of data protection is ensured by an adequacy decision issued by the European Commission.
3.2Bunny
We use a content delivery network provided by the following company: BUNNYWAY d.o.o., Dunajska c. 165, 1000 Ljubljana, Slovenia
This service enables us to deliver large media files—such as graphics, page content, or scripts—more quickly via a network of regionally distributed servers. The processing is carried out to safeguard our legitimate interest in improving the stability and functionality of our website in accordance with Article 6(1)(f) of the GDPR.
We have entered into a data processing agreement with the provider that ensures the protection of our website visitors' data and prohibits its unauthorized disclosure to third parties.
3.3Cloudflare
We use a content delivery network provided by the following company: Cloudflare Inc., 101 Townsend St., San Francisco, CA 94107, USA
This service enables us to deliver large media files—such as graphics, page content, or scripts—more quickly via a network of regionally distributed servers. The processing is carried out to safeguard our legitimate interest in improving the stability and functionality of our website in accordance with Article 6(1)(f) of the GDPR. We have entered into a data processing agreement with the provider that ensures the protection of our website visitors’ data and prohibits unauthorized disclosure to third parties.
For data transfers to the United States, the provider has adhered to the EU-U.S. Data Privacy Framework, which ensures compliance with European data protection standards based on an adequacy decision by the European Commission.
4) Cookies
Um den Besuch unserer Website attraktiv zu gestalten und die Nutzung bestimmter Funktionen zu ermöglichen, verwenden wir Cookies, also kleine Textdateien, die auf Ihrem Endgerät abgelegt werden. Sofern sogenannte "Session-Cookies" gesetzt werden, werden diese nach Schließen des Browsers automatisch wieder gelöscht. Sofern persistente Cookies gesetzt werden, verbleiben diese länger auf Ihrem Endgerät und ermöglichen das Speichern von Seiteneinstellungen. Im letzteren Fall können Sie die Speicherdauer der Übersicht zu den Cookie-Einstellungen Ihres Webbrowsers entnehmen.
To the extent that personal data is also processed by individual cookies we use, such processing is carried out in accordance with Article 6(1)(b) of the GDPR either for the performance of a contract, pursuant to Article 6(1)(a) of the GDPR in the event that consent has been given, or pursuant to Article 6(1)(f) of the GDPR to safeguard our legitimate interests in ensuring the best possible functionality of the website and a user-friendly and effective experience for visitors.
You can configure your browser so that you are notified when cookies are set and can decide on a case-by-case basis whether to accept them, or you can block cookies in specific cases or generally.
Please note that if you do not accept cookies, the functionality of our website may be limited.
5) Getting in Touch
5.1Shopify Inbox
This website uses the live chat system provided by the following vendor: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland
The processing of personal data transmitted via chat is carried out either in accordance with Article 6(1)(b) of the GDPR, because it is necessary for the initiation or performance of a contract, or in accordance with Article 6(1)(f) of the GDPR based on our legitimate interest in providing effective support to our website visitors.
The data you provide in this manner will be deleted once the matter in question has been conclusively resolved, subject to any applicable statutory retention periods.
In addition, for the purpose of creating pseudonymized usage profiles using cookies, further information may be collected and analyzed; however, this information does not serve to identify you personally and is not combined with other data sets. If this information is personally identifiable, it is processed in accordance with Article 6(1)(f) of the GDPR based on our legitimate interest in the statistical analysis of user behavior for optimization purposes.
You can prevent cookies from being set by adjusting your browser settings accordingly. However, this may limit the functionality of our website.
You may object at any time to the collection and storage of your data for the purpose of creating a pseudonymized usage profile, effective for the future.
Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada
We have entered into a data processing agreement with the provider that ensures the protection of our website visitors' data and prohibits its unauthorized disclosure to third parties.
When data is transferred to Canada, an adequate level of data protection is ensured by an adequacy decision issued by the European Commission.
5.2 Superchat
Diese Webseite nutzt ein Live-Chat-System des folgenden Anbieters: SuperX GmbH, Prenzlauer Allee 242–247, Haus 7, 10405 Berlin, Deutschland.
Um Antworten zielgerichtet zu bearbeiten und das bestmögliche Nutzererlebnis zu gewährleisten, greift der Anbieter auf Softwarelösungen für Künstliche Intelligenz (KI) von Drittanbietern zurück, über welche die Anfragen eingespeist, automatisiert beantwortet und dann ausgesteuert werden.
Die Verarbeitung von über den Chat übermittelten personenbezogenen Daten an den Anbieter selbst erfolgt entweder gemäß Art. 6 Abs. 1 lit b DSGVO, weil es für die Vertragsanbahnung oder -durchführung erforderlich ist, oder gemäß Art. 6 Abs. 1 lit. f DSGVO aufgrund unseres berechtigten Interesses an der effektiven Betreuung unserer Seitenbesucher.
Die Übermittlung von etwaig erhobenen personenbezogenen Daten an den KI-Software-Anbieter erfolgt gemäß Art. 6 Abs. 1 lit. f DSGVO auf Basis unseres berechtigten Interesses an der bestmöglichen automatisierten Bearbeitung des Anliegens.
Verarbeitete personenbezogene Daten werden vorbehaltlich entgegenstehender gesetzlicher Aufbewahrungsfristen gelöscht, wenn der betroffene Sachverhalt abschließend geklärt ist.
We have entered into a data processing agreement with the provider that ensures the protection of our website visitors' data and prohibits its unauthorized disclosure to third parties.
5.3 Judge.me
We use the services of the following provider for review reminders: Judge.me Ltd., c/o Buckworths, 2nd Floor, 1-3 Worship Street, London, England, EC2A 2AB, United Kingdom
We will only share your email address and, if applicable, other customer data with the provider—based solely on your explicit consent pursuant to Article 6(1)(a) of the GDPR—so that the provider can contact you via email with a reminder to leave a review.
You may revoke your consent at any time, effective for the future, by notifying us or the provider.
We have entered into a data processing agreement with the provider that ensures the protection of our website visitors' data and prohibits its unauthorized disclosure to third parties.
When data is transferred to the provider's location, an adequate level of data protection is ensured by an adequacy decision issued by the European Commission.
5.4 WhatsApp-Business
Sie haben die Möglichkeit, mit uns über den Nachrichtendienst WhatsApp der WhatsApp Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Irland, in Kontakt zu treten. Hierfür verwenden wir die sog. „Business-Version“ von WhatsApp.
Sofern Sie uns anlässlich eines konkreten Geschäfts (beispielsweise einer getätigten Bestellung) per WhatsApp kontaktieren, speichern und verwenden wir die von Ihnen bei WhatsApp genutzte Mobilfunknummer sowie – falls bereitgestellt – Ihren Vor- und Nachnamen gemäß Art. 6 Abs. 1 lit. b. DSGVO zur Bearbeitung und Beantwortung Ihres Anliegens. Auf Basis derselben Rechtsgrundlage werden wir Sie per WhatsApp gegebenenfalls um die Bereitstellung weiterer Daten (Bestellnummer, Kundennummer, Anschrift oder E-Mailadresse) bitten, um Ihre Anfrage einem bestimmten Vorgang zuordnen zu können.
Nutzen Sie unseren WhatsApp-Kontakt für allgemeine Anfragen (etwa zum Leistungsspektrum, zu Verfügbarkeiten oder zu unserem Internetauftritt) speichern und verwenden wir die von Ihnen bei WhatsApp genutzte Mobilfunknummer sowie – falls bereitgestellt – Ihren Vor- und Nachnamen gemäß Art. 6 Abs. 1 lit. f DSGVO auf Basis unseres berechtigten Interesses an der effizienten und zeitnahen Bereitstellung der gewünschten Informationen.
Ihre Daten werden stets nur zur Beantwortung Ihres Anliegens per WhatsApp verwendet. Eine Weitergabe an Dritte findet nicht statt.
Bitte beachten Sie, dass WhatsApp Business Zugriff auf das Adressbuch des von uns hierfür verwendeten mobilen Endgeräts erhält und im Adressbuch gespeicherte Telefonnummern automatisch an einen Server des Mutterkonzerns Meta Platforms Inc. in den USA überträgt. Für den Betrieb unseres WhatsApp-Business-Kontos verwenden wir ein mobiles Endgerät, in dessen Adressbuch ausschließlich die WhatsApp-Kontaktdaten solcher Nutzer gespeichert werden, die mit uns per WhatsApp auch in Kontakt getreten sind.
Hierdurch wird sichergestellt, dass jede Person, deren WhatsApp- Kontaktdaten in unserem Adressbuch gespeichert sind, bereits bei erstmaliger Nutzung der App auf seinem Gerät durch Akzeptanz der WhatsApp-Nutzungsbedingungen in die Übermittlung seiner WhatsApp-Telefonnummer aus den Adressbüchern seiner Chat-Kontakte gemäß Art. 6 Abs. 1 lit. a DSGVO eingewilligt hat. Eine Übermittlung von Daten solcher Nutzer, die WhatsApp nicht verwenden und/oder uns nicht über WhatsApp kontaktiert haben, wird insofern ausgeschlossen.
For information on the purpose and scope of data collection, as well as the further processing and use of data by WhatsApp, and your related rights and privacy settings, please refer to WhatsApp’s Privacy Policy: https://www.whatsapp.com/legal/?eea=1#privacy-policy
We have entered into a data processing agreement with the provider that protects the data of our website visitors and prohibits the disclosure of such data to third parties.
As part of the processing activities described above, data may be transferred to servers operated by Meta Platforms Inc. in the United States.
For data transfers to the United States, the provider has adhered to the EU-U.S. Data Privacy Framework, which ensures compliance with European data protection standards based on an adequacy decision by the European Commission.
5.5 WhatsApp-Business
Sie haben die Möglichkeit, mit uns über den Nachrichtendienst WhatsApp in Kontakt zu treten. Hierfür nutzen wir die WhatsApp Business Platform (sog. „WhatsApp Business API“) der WhatsApp Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Irland („WhatsApp“).
Die WhatsApp Business Platform ist eine technische Schnittstelle, über die wir WhatsApp-Nachrichten unmittelbar in unseren eigenen Systemen empfangen und beantworten.
Sofern Sie uns anlässlich eines konkreten Geschäfts (beispielsweise einer getätigten Bestellung) per WhatsApp kontaktieren, verarbeiten wir die von Ihnen bei WhatsApp genutzte Mobilfunknummer, Ihren WhatsApp-Profilnamen, den Inhalt Ihrer Nachrichten sowie – falls bereitgestellt – Ihren Vor- und Nachnamen gemäß Art. 6 Abs. 1 lit. b DSGVO zur Bearbeitung und Beantwortung Ihres Anliegens. Auf Basis derselben Rechtsgrundlage bitten wir Sie gegebenenfalls um die Bereitstellung weiterer Daten (Bestellnummer, Kundennummer, Anschrift oder E-Mail-Adresse), um Ihre Anfrage einem bestimmten Vorgang zuordnen zu können.
Nutzen Sie unseren WhatsApp-Kontakt für allgemeine Anfragen (etwa zum Leistungsspektrum, zu Verfügbarkeiten oder zu unserem Internetauftritt), verarbeiten wir die genannten Daten gemäß Art. 6 Abs. 1 lit. f DSGVO auf Basis unseres berechtigten Interesses an der effizienten und zeitnahen Bereitstellung der gewünschten Informationen. Ihre Daten werden insoweit. nur zur Beantwortung Ihres Anliegens verwendet.
Sofern angeboten und von Ihnen gewünscht, informieren wir Sie ausschließlich auf Basis Ihrer ausdrücklichen Einwilligung gemäß Art. 6 Abs. 1 lit. a DSGVO per WhatsApp über den Status Ihrer Bestellung (z. B. Versandbestätigung, Lieferbenachrichtigung). Diese Einwilligung ist uns gegenüber jederzeit mit Wirkung für die Zukunft widerruflich.
Ein Zugriff auf Adressbücher mobiler Endgeräte findet bei der Nutzung der WhatsApp Business Platform nicht statt. Wir verarbeiten ausschließlich die Daten von Personen, die uns selbst über WhatsApp kontaktieren oder in den Erhalt von WhatsApp-Nachrichten eingewilligt haben.
WhatsApp-Nachrichten sind grundsätzlich Ende-zu-Ende-verschlüsselt. Bei der Nutzung der WhatsApp Business Platform werden Nachrichten jedoch auf den Servern von WhatsApp entschlüsselt, um sie an unsere Systeme weiterleiten zu können.
For information on the purpose and scope of data collection, as well as the further processing and use of data by WhatsApp, and your related rights and privacy settings, please refer to WhatsApp’s Privacy Policy: https://www.whatsapp.com/legal/?eea=1#privacy-policy
We have entered into a data processing agreement with the provider that protects the data of our website visitors and prohibits the disclosure of such data to third parties.
As part of the processing activities described above, data may be transferred to servers operated by Meta Platforms Inc. in the United States.
For data transfers to the United States, the provider has adhered to the EU-U.S. Data Privacy Framework, which ensures compliance with European data protection standards based on an adequacy decision by the European Commission.
5.6 Im Rahmen der Kontaktaufnahme mit uns (z.B. per Kontaktformular oder E-Mail) werden – ausschließlich zum Zweck der Bearbeitung und Beantwortung Ihres Anliegens und nur im dafür erforderlichen Umfang – personenbezogene Daten verarbeitet.
The legal basis for processing this data is our legitimate interest in responding to your inquiry pursuant to Article 6(1)(f) of the GDPR. If your contact is aimed at entering into a contract, the additional legal basis for processing is Article 6(1)(b) of the GDPR. Your data will be deleted when it is clear from the circumstances that the matter in question has been conclusively resolved and provided that there are no statutory retention requirements to the contrary.
6) Comment feature
When you use the comment feature on this website, in addition to your comment, information regarding the time the comment was posted and the username you selected will be stored and published on this website. Furthermore, your IP address is also logged and stored. This IP address is stored for security reasons and in the event that the data subject infringes the rights of third parties through a submitted comment or posts unlawful content. We need your email address to contact you in the event that a third party complains that your published content is unlawful.
The legal basis for storing your data is Article 6(1)(b) and (f) of the GDPR. We reserve the right to delete comments if they are reported by third parties as unlawful.
7) Data Processing When Opening a Customer Account
In accordance with Article 6(1)(b) of the GDPR, personal data will continue to be collected and processed to the extent necessary when you provide it to us upon opening a customer account. You can find out which data is required to open an account by referring to the input fields on the corresponding form on our website.
You may delete your customer account at any time by sending a message to the above-mentioned address of the data controller. Once your customer account has been deleted, your data will be deleted, provided that all contracts concluded in connection with it have been fully fulfilled, there are no statutory retention periods that prevent this, and we no longer have a legitimate interest in continuing to store the data.
8) Use of Customer Data for Direct Marketing
8.1Signing Up for Our Email Newsletter
If you subscribe to our email newsletter, we will regularly send you information about our offers. The only required information for receiving the newsletter is your email address. Providing additional information is voluntary and is used to address you personally. We use the so-called double opt-in procedure to send the newsletter, which ensures that you will only receive the newsletter once you have explicitly confirmed your consent to receive it by clicking on a verification link sent to the email address you provided.
By clicking the confirmation link, you give us your consent to use your personal data in accordance with Article 6(1)(a) of the GDPR. In doing so, we store your IP address as provided by your Internet Service Provider (ISP), as well as the date and time of your registration, so that we can trace any potential misuse of your email address at a later date. The data we collect when you subscribe to the newsletter is used strictly for the intended purpose.
Sie können den Newsletter jederzeit über den dafür vorgesehenen Link im Newsletter oder durch entsprechende Nachricht an den eingangs genannten Verantwortlichen abbestellen. Nach erfolgter Abmeldung wird Ihre E-Mailadresse unverzüglich in unserem Newsletter-Verteiler gelöscht, soweit Sie nicht ausdrücklich in eine weitere Nutzung Ihrer Daten eingewilligt haben oder wir uns eine darüberhinausgehende Weiterverwendung Ihrer Mailadresse zu Werbezwecken vorbehalten, die gesetzlich erlaubt ist und über die wir Sie in dieser Erklärung informieren.
Nach einer Abmeldung vom Newsletter kann Ihre E-Mail-Adresse in einer sog. Sperrliste gespeichert und von dort mit Empfängerlisten künftiger Newsletter abgeglichen werden, um eine erneute Zusendung von einwilligungspflichtigen Newslettern technisch zu verhindern. Diese Verarbeitung erfolgt auf Grundlage unseres berechtigten Interesses an der Vermeidung unerwünschter Werbezusendungen gemäß Art. 6 Abs. 1 lit. f DSGVO.
8.2GoDaddy
Our email newsletters are sent via this provider: Go Daddy Operating Co LLC, 14455 North Hayden Road, Suite 226, Scottsdale, AZ 85260, USA
Based on our legitimate interest in effective and user-friendly newsletter marketing, we share the data you provide when signing up for the newsletter with this provider in accordance with Article 6(1)(f) of the GDPR so that the provider can send out the newsletter on our behalf.
Subject to your express consent pursuant to Art. 6(1)(a) of the GDPR, the provider also conducts a statistical analysis of the effectiveness of newsletter campaigns using web beacons or tracking pixels in the emails sent, which can measure open rates and specific interactions with the newsletter’s content. In doing so, device information (e.g., time of access, IP address, browser type, and operating system) is also collected and analyzed, but is not combined with other data sets.
You may revoke your consent to newsletter tracking at any time, effective for the future.
We have entered into a data processing agreement with the provider that protects the data of our website visitors and prohibits the disclosure of such data to third parties.
For data transfers to the United States, the provider has adhered to the EU-U.S. Data Privacy Framework, which ensures compliance with European data protection standards based on an adequacy decision by the European Commission.
8.3Shopify Email
Our email newsletters are sent through this provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland
Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada
Based on our legitimate interest in effective and user-friendly newsletter marketing, we share the data you provide when signing up for the newsletter with this provider in accordance with Article 6(1)(f) of the GDPR so that the provider can send out the newsletter on our behalf.
Subject to your express consent pursuant to Art. 6(1)(a) of the GDPR, the provider also conducts a statistical analysis of the success of newsletter campaigns using web beacons or tracking pixels in the emails sent, which can measure open rates and specific interactions with the newsletter’s content. In this process, device information (e.g., time of access, IP address, browser type, and operating system) is also collected and analyzed, but is not combined with other data sets.
You may revoke your consent to newsletter tracking at any time with future effect.
We have entered into a data processing agreement with the provider that protects the data of our website visitors and prohibits the disclosure of such data to third parties.
When data is transferred to Canada, an adequate level of data protection is ensured by an adequacy decision issued by the European Commission.
8.4WhatsApp Newsletter
If you sign up for our WhatsApp newsletter, we will send you regular updates about our offers via WhatsApp. The only information required to receive the newsletter is your cell phone number.
To subscribe to the newsletter, add the cell phone number we provided to your contacts and send us the message “Start” via WhatsApp. By sending this WhatsApp message, you give us your consent to use your personal data in accordance with Article 6(1)(a) of the GDPR for the purpose of sending the newsletter. We will then add you to our newsletter distribution list.
The data we collect when you sign up for the newsletter is processed exclusively for the purpose of sending you promotional communications via the newsletter. You can unsubscribe from the newsletter at any time by sending us the message “Stop” via WhatsApp. Once you have unsubscribed, your cell phone number will be immediately deleted from our newsletter distribution list, unless you have expressly consented to further use of your data or we reserve the right to use your data for other purposes that are permitted by law and about which we inform you in this statement.
Please note that WhatsApp Business will have access to the address book on the mobile device we use for this purpose and will automatically transfer the phone numbers stored in the address book to a server operated by our parent company, Meta Platforms Inc., in the United States.
To send our WhatsApp newsletter, we therefore use a mobile device whose address book contains only the WhatsApp contact information of our newsletter recipients. This ensures that every person whose WhatsApp contact information is stored in our address book has already consented, upon first use of the app on their device by accepting the WhatsApp Terms of Service, to the transfer of their WhatsApp phone number from the address books of their chat contacts in accordance with Article 6(1)(a) of the GDPR. The transfer of data from users who do not use WhatsApp and/or have not contacted us via WhatsApp is therefore excluded.
For information on the purpose and scope of data collection, as well as the further processing and use of data by WhatsApp, and your related rights and privacy settings, please refer to WhatsApp’s Privacy Policy: https://www.whatsapp.com/legal/?eea=1#privacy-policy
We have entered into a data processing agreement with WhatsApp that protects the data of our newsletter subscribers and prohibits its disclosure to third parties.
As part of the processing activities described above, data may be transferred to servers operated by Meta Platforms Inc. in the United States.
For data transfers to the United States, the provider has adhered to the EU-U.S. Data Privacy Framework, which ensures compliance with European data protection standards based on an adequacy decision by the European Commission.
8.5 - Superchat
Der Versand unserer WhatsApp-Newsletter erfolgt über diesen Anbieter: SuperX GmbH, Prenzlauer Allee 242-247, Haus 7, 10405 Berlin, Deutschland.
Auf Basis unseres berechtigten Interesses an einem effektiven und nutzerfreundlichen Newsletter-Marketing geben wir Ihre mit Ihrem WhatsApp-Account verknüpfte Telefonnummer und ggf. Ihren Vor- und Nachnamen gem. Art. 6 Abs. 1 lit. f DSGVO an diesen Anbieter weiter, damit dieser den Newsletterversand in unserem Auftrag übernimmt.
Vorbehaltlich Ihrer ausdrücklichen Einwilligung gem. Art. 6 Abs. 1 lit. a DSGVO führt der Anbieter darüber hinaus eine statistische Erfolgsauswertung von Newsletter-Kampagnen mittels Web Beacons bzw. Zählpixel in den versendeten WhatsApp-Nachrichten durch, die Öffnungsraten und spezifische Interaktionen mit den Inhalten des Newsletters messen können. Dabei werden auch Endgeräteinformationen (z.B. Zeitpunkt des Aufrufs, IP-Adresse, Browsertyp und Betriebssystem) erhoben und ausgewertet, aber nicht mit anderen Datenbeständen zusammengeführt.
You may revoke your consent to newsletter tracking at any time, effective for the future.
We have entered into a data processing agreement with the provider that protects the data of our website visitors and prohibits the disclosure of such data to third parties.
8.6 Warenverfügbarkeitsbenachrichtigung per E-Mail
For items that are temporarily out of stock, you can sign up to receive email notifications when they become available. We will send you a one-time email notification regarding the availability of the specific item you have selected. The only required information for receiving this notification is your email address. Providing additional information is optional and may be used to address you personally. We use the so-called double opt-in procedure for sending emails, which ensures that you will only receive a notification once you have expressly confirmed your consent by clicking on a verification link sent to the email address you provided.
By clicking the confirmation link, you give us your consent to use your personal data in accordance with Article 6(1)(a) of the GDPR. In doing so, we store your IP address as provided by your Internet Service Provider (ISP), as well as the date and time of registration, so that we can investigate any potential misuse of your email address at a later date. The data we collect when you sign up for our email notification service regarding product availability is used strictly for the purpose for which it was collected.
You may unsubscribe from availability notifications at any time by sending a message to the contact person listed above. Once you have unsubscribed, your email address will be promptly deleted from our mailing list set up for this purpose, unless you have expressly consented to the continued use of your data or we reserve the right to use your data for other purposes that are permitted by law and about which we inform you in this statement.
8.7 Warenkorb-Erinnerungen per E-Mail
If you cancel your purchase with us before completing your order, you have the option to receive a one-time email reminder of the contents of your virtual shopping cart.
The only required information for sending this reminder is your email address. Providing additional information is optional and may be used to address you personally. We use the so-called double opt-in procedure for sending emails, which ensures that you will not receive a notification until you have expressly confirmed your consent by clicking on a verification link sent to the email address you provided.
By clicking the confirmation link, you give us your consent to use your personal data in accordance with Article 6(1)(a) of the GDPR to send you a shopping cart reminder. In doing so, we store your IP address as provided by your Internet Service Provider (ISP), as well as the date and time of registration, in order to be able to trace any potential misuse of your email address at a later date. The data we collect when you sign up for our email notification service is used strictly for the intended purpose.
You can unsubscribe from the shopping cart reminders at any time by sending a message to the contact person listed at the beginning of this notice. Once you have unsubscribed, your email address will be immediately deleted from our mailing list set up for this purpose, unless you have expressly consented to further use of your data or we reserve the right to use your data for other purposes that are permitted by law and about which we inform you in this statement.
9) Data Processing for Order Fulfillment
9.1 Personenbezogene Daten werden von uns gemäß Art. 6 Abs. 1 lit. b DSGVO in dem Umfang erhoben, in dem dies für die Vertragsabwicklung zu Liefer- und Zahlungszwecken erforderlich ist.
Soweit für diese Zwecke notwendig, werden diese Daten von uns gemäß Art. 6 Abs. 1 lit. b DSGVO außerdem an das beauftragte Transportunternehmen und das beauftragte Kreditinstitut weitergegeben.
If, based on a relevant contract, we are obligated to provide you with updates for goods containing digital elements or for digital products, we will process the contact information you provided when placing your order in order to personally inform you in accordance with our legal obligations to provide information under Article 6(1)(c) of the GDPR. Your contact information will be used strictly for the specific purpose of notifying you about updates we are obligated to provide, and we will process it for this purpose only to the extent necessary to provide the relevant information.
9.2Order Printer Pro
We use the following provider to process orders: FORSBERG+TWO, Tranegårdsvej 74, 2900 Hellerup, Denmark
Your name, address, and, if applicable, other personal data are transferred to the provider in accordance with Article 6(1)(b) of the GDPR for the purpose of processing your online order. Your data will only be transferred to the extent that it is actually necessary for processing the order. The provider is also used for accounting purposes. The provider processes incoming and outgoing invoices, as well as our company’s bank transactions where applicable, in order to automatically record invoices, match them to transactions, and use this information to prepare financial accounting records through a semi-automated process.
To the extent that personal data is processed in this context, such processing is carried out in accordance with Article 6(1)(f) of the GDPR on the basis of our legitimate interest in the efficient organization and documentation of our business processes.
9.3Post & DHL Shipping (Official)
To prepare your shipment, we use the services of the following provider: Deutsche Post DHL Research And Innovation GmbH, Kurt-Schumacher-Str. 1, 53113 Bonn
In accordance with Art. 6(1)(b) of the GDPR, we transmit digital shipping labels containing your delivery information exclusively for the purpose of processing your online order from our order processing system to the provider, who then sends them to our local printers to enable printing. Data is disclosed only to the extent that it is actually necessary for processing the order.
9.4Shopify Order Printer
We use the following provider to process orders: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland
Your name, address, and, if applicable, other personal data are transferred to the provider in accordance with Article 6(1)(b) of the GDPR for the purpose of processing your online order. Your data will only be transferred to the extent that it is actually necessary for processing the order. The provider is also used for accounting purposes. The provider processes incoming and outgoing invoices, as well as our company’s bank transactions where applicable, in order to automatically record invoices, match them to transactions, and use this information to prepare financial accounting records through a semi-automated process.
To the extent that personal data is processed in this context, such processing is carried out in accordance with Article 6(1)(f) of the GDPR on the basis of our legitimate interest in the efficient organization and documentation of our business processes.
9.5Disclosure of Personal Data to Shipping Service Providers
- Deutsche Post
As a shipping service provider, we use the following carrier: Deutsche Post AG, Charles-de-Gaulle-Straße 20, 53113 Bonn, Germany
We will disclose your email address and/or phone number to the provider in accordance with Article 6(1)(a) of the GDPR prior to delivery of the goods for the purpose of coordinating a delivery date or notifying you of the delivery, provided that you have given your express consent to this during the ordering process. Otherwise, for the purpose of delivery in accordance with Article 6(1)(b) of the GDPR, we will only provide the provider with the recipient’s name and the delivery address. This information is disclosed only to the extent necessary for the delivery of the goods. In this case, it is not possible to coordinate the delivery date with the provider in advance or to provide a delivery notification.
Consent may be revoked at any time, effective for the future, by notifying the data controller identified above or the provider.
- DHL
Als Transportdienstleister nutzen wir den nachstehenden Anbieter: DHL Paket GmbH, Charles-de-Gaulle-Str. 20, 53113 Bonn, Deutschland
We will disclose your email address and/or phone number to the provider in accordance with Article 6(1)(a) of the GDPR prior to delivery of the goods for the purpose of coordinating a delivery date or notifying you of the delivery, provided that you have given your express consent to this during the ordering process. Otherwise, for the purpose of delivery in accordance with Article 6(1)(b) of the GDPR, we will only provide the provider with the recipient’s name and the delivery address. This information is disclosed only to the extent necessary for the delivery of the goods. In this case, it is not possible to coordinate the delivery date with the provider in advance or to provide a delivery notification.
Consent may be revoked at any time, with future effect, by notifying the data controller named above or the provider.
- DHL Express
As a shipping service provider, we use the following carrier: DHL Express Germany GmbH, Heinrich-Brüning-Str. 5, 53113 Bonn, Germany
We will disclose your email address and/or phone number to the provider in accordance with Article 6(1)(a) of the GDPR prior to delivery of the goods for the purpose of coordinating a delivery date or notifying you of the delivery, provided that you have given your express consent to this during the ordering process. Otherwise, for the purpose of delivery in accordance with Article 6(1)(b) of the GDPR, we will only provide the provider with the recipient’s name and the delivery address. This information is disclosed only to the extent necessary for the delivery of the goods. In this case, it is not possible to coordinate the delivery date with the provider in advance or to provide a delivery notification.
Consent may be revoked at any time, with future effect, by notifying the data controller identified above or the provider.
9.6Use of Payment Service Providers (Payment Services)
- Apple Pay
If you choose the “Apple Pay” payment method offered by Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland, the payment will be processed via the “Apple Pay” feature on your iOS, watchOS, or macOS device by charging a payment card on file with “Apple Pay.” Apple Pay uses security features built into your device’s hardware and software to protect your transactions. To authorize a payment, you must therefore enter a passcode you have previously set and verify the transaction using your device’s “Face ID” or “Touch ID” feature.
For the purpose of processing your payment, the information you provide during the ordering process, along with the details of your order, is transmitted to Apple in encrypted form. Apple then re-encrypts this data using a developer-specific key before transmitting it to the payment service provider associated with the payment card stored in Apple Pay to complete the transaction. The encryption ensures that only the website through which the purchase was made can access the payment data. After the payment is made, Apple sends your device account number and a transaction-specific, dynamic security code to the originating website to confirm that the payment was successful.
To the extent that personal data is processed in connection with the transfers described above, such processing is carried out solely for the purpose of payment processing in accordance with Article 6(1)(b) of the GDPR.
Apple stores anonymized transaction data, including the approximate purchase amount, the approximate date and time, and whether the transaction was successfully completed. Anonymization completely eliminates any link to an individual. Apple uses the anonymized data to improve “Apple Pay” and other Apple products and services.
When you use Apple Pay on your iPhone or Apple Watch to complete a purchase you made through Safari on your Mac, your Mac and the authorization device communicate via an encrypted channel on Apple’s servers. Apple does not process or store any of this information in a format that can be used to identify you personally. You can disable the ability to use Apple Pay on your Mac in your iPhone’s Settings. Go to “Wallet & Apple Pay” and turn off “Allow Payments on Mac.”
For more information on data protection with Apple Pay, please visit the following website: https://support.apple.com/de-de/HT203027
- EPS Transfer
This website offers one or more online payment methods from the following provider: PSA Payment Services Austria GmbH, Handelskai 92, Gate 2, 1200 Vienna, Austria
If you select a payment method offered by the provider that requires you to pay in advance (such as a credit card payment), your payment details provided during the ordering process (including your name, address, bank and payment card information, currency, and transaction number), as well as information about the contents of your order, will be shared with the provider in accordance with Article 6(1)(b) of the GDPR. In this case, your data is transferred exclusively for the purpose of processing the payment with the provider and only to the extent necessary for this purpose.
- Google Pay
Wenn Sie sich für die Zahlungsart „Google Pay“ der Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Irland („Google“) entscheiden, erfolgt die Zahlungsabwicklung über die in Ihrem Google-Konto gespeicherte Zahlungsart.
Für die Freigabe einer Zahlung über Google Pay am Desktop ist das vorherige Login in Ihr Google-Konto erforderlich, für die Freigabe auf einem mobilen Endgerät das Durchlaufen des entsprechenden Verifikationsverfahrens (etwa durch Gesichtserkennung, Passwort, Fingerabdruck oder Muster).
For the purpose of processing payments, the information you provide during the ordering process, along with the details of your order, will be shared with Google. Google then transmits your payment information stored in Google Pay—in the form of a one-time transaction number—to the originating website to verify that the payment has been made. This transaction number does not contain any information regarding the actual payment details of the payment method stored in Google Pay; rather, it is generated and transmitted as a one-time valid numerical token. For all transactions processed via Google Pay, Google acts solely as an intermediary in the payment process. The transaction is carried out exclusively between the user and the originating website by debiting the payment method stored in Google Pay.
To the extent that personal data is processed in connection with the transfers described above, such processing is carried out solely for the purpose of payment processing in accordance with Article 6(1)(b) of the GDPR.
Google reserves the right to collect, store, and analyze certain transaction-specific information for every transaction made through Google Pay. This includes the date, time, and amount of the transaction; the merchant’s location and description; a description of the purchased goods or services provided by the merchant; photos you attached to the transaction, the name and email address of the seller and buyer or the sender and recipient, the payment method used, your description of the reason for the transaction, and, if applicable, the offer associated with the transaction.
According to Google, this processing is carried out exclusively in accordance with Article 6(1)(f) of the GDPR, based on the legitimate interest in proper accounting, the verification of transaction data, and the optimization and maintenance of the Google Pay service.
Google also reserves the right to combine the processed transaction data with additional information that is collected and stored by Google when users use other Google services.
The Google Pay Terms of Service can be found here:
https://payments.google.com/payments/apis-secure/u/0/get_legal_document?ldo=0&ldt=googlepaytos&ldl=de
For more information on data protection with Google Pay, please visit the following website:
https://payments.google.com/payments/apis-secure/get_legal_document?ldo=0&ldt=privacynotice&ldl=de
- Klarna
This website offers one or more online payment methods from the following provider: Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden
If you select a payment method offered by the provider that requires you to pay in advance (such as credit card payment), your payment details provided during the ordering process (including name, address, bank and payment card information, currency, and transaction number), as well as information about the contents of your order, will be shared with the provider in accordance with Article 6(1)(b) of the GDPR. In this case, your data is transferred exclusively for the purpose of processing the payment with the provider and only to the extent necessary for this purpose.
If you select a payment method that requires the seller to pay in advance (such as purchase by invoice, installment plan, or direct debit), you will also be asked during the ordering process to provide certain personal information (first and last name, street, house number, ZIP code, city, date of birth, email address, phone number, and, if applicable, information about an alternative payment method).
To safeguard our legitimate interest in determining our customers’ creditworthiness, we forward this data to the provider in accordance with Article 6(1)(f) of the GDPR for the purpose of a credit check. Based on the personal data you provide, as well as additional data (such as your shopping cart, invoice amount, order history, and payment history), the provider assesses whether the payment method you have selected can be granted in light of the risks of non-payment and/or bad debt.
In addition to the provider’s internal criteria pursuant to Article 6(1)(f) of the GDPR, identity and creditworthiness information from the following credit reporting agencies may also be taken into account when making a decision during the application review process:
https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/credit_rating_agencies
The credit report may contain probability values (so-called "score" values). To the extent that score values are included in the credit report’s results, they are based on a scientifically recognized mathematical-statistical method. The calculation of the score values takes into account, among other things, but not exclusively, address data.
You may object to this processing of your data at any time by sending us a message or contacting the provider. However, the provider may still be entitled to process your personal data if this is necessary for the contractual processing of payments.
- PayPal
This website offers one or more online payment methods from the following provider: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg
If you select a payment method offered by the provider that requires you to pay in advance, your payment details provided during the ordering process (including name, address, bank and payment card information, currency, and transaction number), as well as information about the contents of your order, will be shared with the provider in accordance with Article 6(1)(b) of the GDPR. In this case, your data will be disclosed exclusively for the purpose of processing the payment with the provider and only to the extent necessary for this purpose.
If you select a payment method that requires us to pay in advance, you will also be asked during the ordering process to provide certain personal information (first and last name, street, house number, ZIP code, city, date of birth, email address, phone number, and, if applicable, details about an alternative payment method).
In order to safeguard our legitimate interest in determining your creditworthiness in such cases, we will forward this data to the provider in accordance with Article 6(1)(f) of the GDPR for the purpose of a credit check. Based on the personal data you have provided, as well as additional data (such as your shopping cart, invoice amount, order history, and payment history), the provider will assess whether the payment method you have selected can be granted in light of the risks of non-payment and/or bad debt.
The credit report may contain probability values (so-called "score" values). To the extent that score values are included in the credit report’s results, they are based on a scientifically recognized mathematical-statistical method. The calculation of the score values takes into account, among other things, but not exclusively, address data.
You may object to this processing of your data at any time by sending us a message or contacting the provider. However, the provider may still be entitled to process your personal data if this is necessary for the contractual processing of payments.
- Shopify Payments
This website offers one or more online payment methods from the following provider: Shopify International Limited, Victoria Buildings, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland
If you select a payment method offered by the provider that requires you to pay in advance (such as credit card payment), your payment data provided during the ordering process (including name, address, bank and payment card information, currency, and transaction number), as well as information about the contents of your order, will be shared with the provider in accordance with Article 6(1)(b) of the GDPR. In this case, your data is transferred exclusively for the purpose of processing the payment with the provider and only to the extent necessary for this purpose.
- Sofortüberweisung
This website offers one or more online payment methods from the following provider: Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden
If you select a payment method offered by the provider that requires you to pay in advance (such as credit card payment), your payment details provided during the ordering process (including name, address, bank and payment card information, currency, and transaction number), as well as information about the contents of your order, will be shared with the provider in accordance with Article 6(1)(b) of the GDPR. In this case, your data is transferred exclusively for the purpose of processing the payment with the provider and only to the extent necessary for this purpose.
10) Webanalysedienste
10.1 Google Analytics 4
This website uses Google Analytics 4, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), which enables us to analyze your use of our website.
By default, when you visit the website, Google Analytics 4 sets cookies, which are small text files stored on your device that collect certain information. This information includes your IP address; however, Google truncates the last few digits of your IP address to prevent direct identification of individuals.
The information is transmitted to Google's servers and processed there. This may also involve transfers to Google LLC, which is headquartered in the United States.
Google uses the information collected on our behalf to analyze your use of the website, compile reports on website activity for us, and provide other services related to website and internet usage. The IP address transmitted by your browser as part of Google Analytics—which has been truncated—is not combined with any other data held by Google. The data collected through the use of Google Analytics 4 is stored for a period of two months and then deleted.
All processing described above, in particular the placement of cookies on the device you are using, takes place only if you have given us your explicit consent in accordance with Art. 6(1)(a) of the GDPR.
Without your consent, Google Analytics 4 will not be used during your visit to the site. You may revoke your consent at any time with future effect. To exercise your right of revocation, please deactivate this service using the “Cookie Consent Tool” provided on the website.
We have entered into a data processing agreement with Google that ensures the protection of our website visitors' data and prohibits its unauthorized disclosure to third parties.
Weitere rechtliche Hinweise zu Google Analytics 4 finden Sie unter https://business.safety.google/intl/de/privacy/, https://policies.google.com/privacy?hl=de&gl=de und unter https://policies.google.com/technologies/partner-sites
Demografische Merkmale
Soweit die spezielle Funktion „demografische Merkmale“ innerhalb von Google Analytics 4 aktiviert ist, können darüber Statistiken erstellt werden, die Aussagen über das Alter, Geschlecht und Interessen von Seitenbesuchern treffen. Dies geschieht durch die Analyse von Werbung und Informationen von Drittanbietern. Dadurch können Zielgruppen für Marketingaktivitäten identifiziert werden. Die gesammelten Daten können jedoch keiner bestimmten Person zugeordnet werden und werden nach einer Speicherung für die Dauer von zwei Monaten gelöscht.
Google Signals
As an extension of Google Analytics 4, Google Signals may be used on this website to generate cross-device reports. If you have enabled personalized ads and linked your devices to your Google Account, Google may—subject to your consent to the use of Google Analytics pursuant to Art. 6(1)(a) of the GDPR—analyze your usage behavior across devices and create database models, including those related to cross-device conversions. We do not receive any personal data from Google, only statistics. If you wish to stop cross-device analysis, you can disable the "Personalized Ads" feature in your Google Account settings. To do so, follow the instructions on this page: https://support.google.com/My-Ad-Center-Help/answer/12155764?hl=de
For more information about Google Signals, please visit the following link: https://support.google.com/analytics/answer/7532985?hl=de
UserIDs
As an extension of Google Analytics 4, the "UserIDs" feature can be used on this website. If you have consented to the use of Google Analytics 4 in accordance with Article 6(1)(a) of the GDPR, have set up an account on this website, and sign in to that account on different devices, your activities—including conversions—can be analyzed across devices.
For data transfers to the United States, the provider has adhered to the EU-U.S. Data Privacy Framework, which ensures compliance with European data protection standards based on an adequacy decision by the European Commission.
10.2 Shopify Analytics
This website uses the web analytics service provided by the following company: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland
Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada
Using cookies and/or similar technologies (tracking pixels, web beacons, algorithms for reading device and browser information), the service collects and stores pseudonymized visitor data, including information about the device used—such as the IP address and browser information—in order to evaluate it for statistical analyses of usage behavior on our website and to create pseudonymized usage profiles.Pseudonymization fundamentally precludes direct personal identification. This data is not combined with personally identifiable information collected by other means.
All processing described above—in particular, the retrieval or storage of information on the device you are using—will only take place if you have given us your explicit consent in accordance with Article 6(1)(a) of the GDPR. You may revoke your consent at any time with future effect by disabling this service in the “Cookie Consent Tool” provided on the website.
We have entered into a data processing agreement with the provider that protects the data of our website visitors and prohibits the disclosure of such data to third parties.
When data is transferred to Canada, an adequate level of data protection is ensured by an adequacy decision issued by the European Commission.
11) Retargeting/ Remarketing und Conversion-Tracking
11.1 Meta Pixel
Innerhalb unseres Online-Angebots verwenden wir den Dienst “Meta Pixel“ des folgenden Anbieters: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Irland (“Meta”)
If a user clicks on an ad we've placed on Facebook and/or Instagram, "Meta Pixel" is used to add a parameter to the URL of our linked page. After the user is redirected, this URL parameter is then stored in the user's browser via a cookie set by our linked page itself.
This enables Meta, on the one hand, to identify visitors to our online platform as a target audience for displaying ads. Accordingly, we use this service to display the Facebook and/or Instagram ads we place only to users who have shown an interest in our online offering or who exhibit certain characteristics (e.g., interests in specific topics or products, determined based on the websites they have visited), which we transmit to Meta (so-called “Custom Audiences”).
On the other hand, the “Meta Pixel” can be used to track whether users were redirected to our website after clicking on an ad and what actions they took there (so-called “conversion tracking”).
Ergänzend zum „Meta Pixel“, das Daten über Ihren Browser an Meta übermittelt, kann ggf. die „Meta Conversions API“ eingesetzt werden. Wird sie verwendet, werden über eine Schnittstelle Informationen über bestimmte Ausführungshandlungen auf unserer Website (sog. „Events“, z.B. Seitenaufrufe, das Hinzufügen von Produkten zum Warenkorb, die Einleitung des Bestellvorgangs oder der Abschluss einer Bestellung) nicht über Ihren Browser, sondern direkt von unserem Server an die Server von Meta übermittelt. Dies dient dazu, die Messung des Erfolgs unserer Werbeanzeigen zuverlässiger zu gestalten, etwa wenn die browserseitige Übermittlung durch technische Einschränkungen nicht oder nur unvollständig erfolgt. Im Rahmen der „Meta Conversions API“ können insbesondere folgende Daten an Meta übermittelt werden: Art und Zeitpunkt des Events, aufgerufene URL, Informationen zu bestellten Produkten und deren Wert, Ihre IP-Adresse, Informationen zu Ihrem Browser und Endgerät (User Agent) sowie die in den Meta-Cookies gespeicherten Kennungen. Um in diesen Fällen eine doppelte Erfassung derselben Informationen durch „Meta Pixel“ und „Meta Conversions API“ zu vermeiden, wird jedem Event eine Kennung zugewiesen, anhand derer Meta die Übermittlungen zusammenführt.
The data we collect is anonymous to us, meaning it does not allow us to identify individual users. However, the data is stored and processed by Meta, which means it can be linked to the respective user profile, and Meta can use the data for its own advertising purposes.
All processing described above—in particular, the setting of cookies to read information from the device you are using—will only be carried out if you have given us your explicit consent in accordance with Article 6(1)(a) of the GDPR. You may revoke your consent at any time with future effect by disabling this service in the “Cookie Consent Tool” provided on the website.
Für die Erhebung der Daten über „Meta Pixel“ und deren Übermittlung an Meta sind wir gemeinsam mit Meta verantwortlich (Art. 26 DSGVO). Hierzu haben wir mit Meta eine Vereinbarung über die gemeinsame Verantwortlichkeit geschlossen, deren Inhalt Sie unter https://www.facebook.com/legal/controller_addendum abrufen können.
Für die Auswertung der Daten, deren Zuordnung zu vordefinierten Events und für die Erstellung von Mess- und Analyseberichten agiert Meta hingegen als unser Auftragsverarbeiter gemäß Art. 28 DSGVO und ist gemäß dem Auftragsverarbeitungsvertrag unter https://facebook.com/legal/terms/dataprocessing zum Schutz der Daten unserer Seitenbesucher und Kunden verpflichtet.
The information generated by Meta is generally transmitted to a Meta server and stored there; in this context, it may also be transmitted to servers operated by Meta Platforms Inc. in the United States.
For data transfers to the United States, the provider has adhered to the EU-U.S. Data Privacy Framework, which ensures compliance with European data protection standards based on an adequacy decision by the European Commission.
11.2 Google Ads Remarketing
Diese Webseite nutzt Retargeting-Technologie des folgenden Anbieters: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Irland
Zu diesem Zweck setzt Google ein Cookie im Browser Ihres Endgeräts, welches automatisch mittels einer pseudonymen Cookie-ID und auf Grundlage der von Ihnen besuchten Seiten eine interessensbasierte Werbung ermöglicht. Zu den hierbei eingeholten Informationen zählt grundsätzlich auch Ihre IP-Adresse.
Eine darüberhinausgehende Datenverarbeitung findet nur statt, sofern Sie gegenüber Google zugestimmt haben, dass Ihr Internet- und App-Browserverlauf von Google mit ihrem Google-Konto verknüpft wird und Informationen aus ihrem Google-Konto zum Personalisieren von Anzeigen verwendet werden, die sie im Web betrachten. Sind sie in diesem Fall während des Seitenbesuchs unserer Webseite bei Google eingeloggt, verwendet Google Ihre Daten zusammen mit Google Analytics-Daten, um Zielgruppenlisten für geräteübergreifendes Remarketing zu erstellen und zu definieren. Dazu werden Ihre personenbezogenen Daten von Google vorübergehend mit Google Analytics-Daten verknüpft, um Zielgruppen zu bilden. Im Rahmen der Nutzung von Google Ads Remarketing kann es auch zu einer Übermittlung von personenbezogenen Daten an die Server der Google LLC. in den USA kommen.
Alle oben beschriebenen Verarbeitungen, insbesondere das Setzen von Cookies für das Auslesen von Informationen auf dem verwendeten Endgerät, werden nur dann vollzogen, wenn Sie uns gemäß Art. 6 Abs. 1 lit. a DSGVO dazu Ihre ausdrückliche Einwilligung erteilt haben. Ohne diese Einwilligungserteilung unterbleibt der Einsatz von Retargeting-Technologie während Ihres Seitenbesuchs.
Sie können Ihre erteilte Einwilligung jederzeit mit Wirkung für die Zukunft widerrufen. Um Ihren Widerruf auszuüben, deaktivieren Sie diesen Dienst bitte in dem auf der Webseite bereitgestellten „Cookie-Consent-Tool“.
For data transfers to the United States, the provider has adhered to the EU-U.S. Data Privacy Framework, which ensures compliance with European data protection standards based on an adequacy decision by the European Commission.
Details zu den durch Google angestoßenen Verarbeitungen und zum Umgang Googles mit Daten von Websites finden Sie hier: https://policies.google.com/technologies/partner-sites
Weitere Informationen zu den Datenschutzbestimmungen von Google finden sich hier: https://business.safety.google/intl/de/privacy/ und https://www.google.de/policies/privacy/
11.3 Google Ads Conversion-Tracking
This website uses the online advertising program “Google Ads” and, as part of Google Ads, conversion tracking provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). We use Google Ads to draw attention to our attractive offers on external websites through advertisements (known as Google AdWords). Based on the data from the advertising campaigns, we can determine how successful individual advertising measures are. Our goal is to show you advertisements that are of interest to you, to make our website more appealing to you, and to ensure a fair calculation of the advertising costs incurred.
The conversion tracking cookie is set when a user clicks on a Google Ads ad. Cookies are small text files that are stored on your device. These cookies typically expire after 30 days and are not used to identify individuals. If the user visits certain pages on this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to that page. Each Google Ads customer receives a different cookie. Cookies cannot therefore be tracked across the websites of Google Ads customers. The information collected using the conversion cookie—which includes your IP address—is used to generate conversion statistics for Google Ads customers who have opted into conversion tracking. Customers are informed of the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information that can be used to personally identify users. When using Google Ads, personal data may also be transmitted to the servers of Google LLC in the United States.
For details on the processing triggered by Google Ads conversion tracking and on how Google handles data from websites, see here: https://policies.google.com/technologies/partner-sites
All processing described above—in particular, the setting of cookies to read information from the device you are using—will only be carried out if you have given us your explicit consent in accordance with Article 6(1)(a) of the GDPR. You may revoke your consent at any time with future effect by disabling this service in the “Cookie Consent Tool” provided on the website.
Sie können dem Setzen von Cookies durch Google Ads Conversion-Tracking darüber hinaus dauerhaft widersprechen, indem Sie personalisierte Werbung durch Google in den Einstellungen unter https://myadcenter.google.com deaktivieren.
Please note that certain features of this website may not be available or may be limited if you have disabled cookies.
Google's privacy policies can be viewed here: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/
For data transfers to the United States, the provider has adhered to the EU-U.S. Data Privacy Framework, which ensures compliance with European data protection standards based on an adequacy decision by the European Commission.
11.4 TikTok Pixel
This website uses conversion tracking technology provided by the following vendor: TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland
If you arrived at our website via an advertisement on the provider’s domain, cookies and/or similar technologies (tracking pixels, web beacons, pings, or HTTP requests) may be used to track the effectiveness of the advertisement.
To this end, tracking technology is used to collect certain device and browser information—including, where applicable, your IP address—in order to record and analyze user actions that we have predefined (e.g., completed transactions, leads, search queries on the website, visits to product pages). This enables us to generate statistics on user behavior on our website following a referral from an advertisement, which we use to optimize our offerings.
All processing described above—in particular, the setting of cookies to read information from the device you are using—will only be carried out if you have given us your explicit consent in accordance with Article 6(1)(a) of the GDPR. You may revoke your consent at any time with future effect by disabling this service in the “Cookie Consent Tool” provided on the website.
Für die Erhebung der Daten über "TikTok Pixel“ und deren Übermittlung an TikTok sind wir gemeinsam mit TikTok verantwortlich (Art. 26 DSGVO). Hierzu haben wir mit TikTok eine Vereinbarung über die gemeinsame Verantwortlichkeit geschlossen, deren Inhalt Sie unter https://ads.tiktok.com/i18n/official/policy/jurisdiction-specific-terms abrufen können.
Für die Auswertung der Daten, deren Zuordnung zu vordefinierten Events und für die Erstellung von Mess- und Analyseberichten agiert TikTok hingegen als unser Auftragsverarbeiter gemäß Art. 28 DSGVO und ist per Auftragsverarbeitungsvertrag zum Schutz der Daten unserer Seitenbesucher und Kunden verpflichtet.
12) Seitenfunktionalitäten
12.1 Einbindung des Instagram-Feeds via Mintt Studio
On our website, we use the services of Mintt Studio, Rua Parque da República 116, 4430-164 Vila Nova de Gaia, Portugal, to display preview images from our Instagram profile. This involves the use of cookies—small text files that are stored locally in your web browser’s cache.
Durch das Widget wird eine Verbindung zu Servern der Meta Platforms Ireland Ltd., Merrion Road, Dublin 4, D04 X2K5, Irland („Instagram“) hergestellt, wenn Besucher unsere Website besuchen. Hierdurch erhält Instagram bestimmte Browser-Informationen, darunter auch Ihre IP-Adresse. In Einzelfällen ist auch eine Übertragung an Server der Meta Platforms Inc. mit Sitz in den USA möglich.
All processing described above—in particular, the setting of cookies to read information from the device you are using—will only be carried out if you have given us your explicit consent in accordance with Article 6(1)(a) of the GDPR. You may revoke your consent at any time with future effect by disabling this service in the “Cookie Consent Tool” provided on the website.
12.2 Facebook-Plugins
Auf unserer Website werden Plugins des sozialen Netzwerkes des folgenden Anbieters verwendet: Meta Platforms Ireland Ltd., Merrion Road, Dublin 4, D04 X2K5, Irland
These plugins allow for direct interaction with content on the social network.
To enhance the protection of your data when you visit our website, the plugins are initially disabled and integrated into the page using a so-called “2-click” or “Shariff” solution.
This integration ensures that when a page on our website containing such plugins is accessed, no connection is yet established with the provider's servers.
Only when you activate the plugins—and thereby give your consent to the data transfer in accordance with Article 6(1)(a) of the GDPR—will your browser establish a direct connection to the provider’s servers. In this process, regardless of whether you are logged into an existing user profile, certain information about the device you are using (including your IP address), your browser, and your browsing history is transmitted to the provider and may be further processed there.
If you are logged into an existing user profile on the provider’s social network, information about interactions carried out via the plugins will also be published there and displayed to your contacts.
You can revoke your consent at any time by clicking the plugin again to deactivate it. However, revoking your consent does not affect the data that has already been transferred to the provider.
Data may also be transferred to: Meta Platforms Inc., USA
We have entered into a data processing agreement with the provider that ensures the protection of our website visitors' data and prohibits its unauthorized disclosure to third parties.
For data transfers to the United States, the provider has adhered to the EU-U.S. Data Privacy Framework, which ensures compliance with European data protection standards based on an adequacy decision by the European Commission.
12.3 Instagram-Plugins
Auf unserer Website werden Plugins des sozialen Netzwerkes des folgenden Anbieters verwendet: Meta Platforms Ireland Ltd., Merrion Road, Dublin 4, D04 X2K5, Irland
These plugins allow for direct interaction with content on the social network.
To enhance the protection of your data when you visit our website, the plugins are initially disabled and integrated into the page using a so-called “2-click” or “Shariff” solution.
This integration ensures that when a page on our website containing such plugins is accessed, no connection is yet established with the provider's servers.
Only when you activate the plugins—and thereby give your consent to the data transfer in accordance with Article 6(1)(a) of the GDPR—will your browser establish a direct connection to the provider’s servers. In this process, regardless of whether you are logged into an existing user profile, certain information about the device you are using (including your IP address), your browser, and your browsing history is transmitted to the provider and may be further processed there.
If you are logged into an existing user profile on the provider’s social network, information about interactions carried out via the plugins will also be published there and displayed to your contacts.
You can revoke your consent at any time by deactivating the activated plugin by clicking on it again. However, the revocation has no effect on data that has already been transferred to the provider.
Data may also be transferred to: Meta Platforms Inc., U.S.
We have entered into a data processing agreement with the provider that ensures the protection of our website visitors' data and prohibits its unauthorized disclosure to third parties.
For data transfers to the United States, the provider has adhered to the EU-U.S. Data Privacy Framework, which ensures compliance with European data protection standards based on an adequacy decision by the European Commission.
12.4 Vimeo
This website uses plugins to display and play videos from the following provider: Vimeo.com, Inc., 330 West 34th Street, 10th Floor, New York, NY 10001, USA
When you visit a page on our website that contains such a plugin, your browser establishes a direct connection to the provider's servers to load the plugin. In the process, certain information—including your IP address—is transmitted to the provider.
If playback of embedded videos is initiated via the plugin, the provider also uses cookies to collect information about user behavior, generate playback statistics, and prevent abusive behavior.
If you are logged into a user account with the provider while visiting the site, your data will be directly associated with your account when you click on a video. If you do not want your data to be associated with your account, you must log out before clicking the play button.
All of the aforementioned processing activities—in particular, the use of cookies to collect information from the device you are using—take place only if you have given us your explicit consent in accordance with Article 6(1)(a) of the GDPR. You may revoke your consent at any time with future effect by deactivating this service using the “Cookie Consent Tool” provided on the website.
For data transfers to the United States, the provider has adhered to the EU-U.S. Data Privacy Framework, which ensures compliance with European data protection standards based on an adequacy decision by the European Commission.
12.5 Youtube
This website uses plugins to display and play videos from the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland
Data may also be transferred to: Google LLC, USA
When you visit a page on our website that contains such a plugin, your browser establishes a direct connection to the provider’s servers—at the latest when the video begins playing—in order to load the content. In the process, certain information, including your IP address, is transmitted to the provider.
If playback of embedded videos is initiated via the plugin, the provider also uses cookies to collect information about user behavior, generate playback statistics, and prevent abusive behavior.
If you are logged into a user account with the provider while visiting the site, your data will be directly associated with your account when you click on a video. If you do not want your data to be associated with your account, you must log out before clicking the play button.
All of the aforementioned processing activities—in particular, the use of cookies to collect information from the device you are using—take place only if you have given us your explicit consent in accordance with Article 6(1)(a) of the GDPR. You may revoke your consent at any time with future effect by deactivating this service using the “Cookie Consent Tool” provided on the website.
For data transfers to the United States, the provider has adhered to the EU-U.S. Data Privacy Framework, which ensures compliance with European data protection standards based on an adequacy decision by the European Commission.
12.6 Google Maps
This website uses an online map service provided by the following provider: Google Maps (API) by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”).
Google Maps is a web service that displays interactive (map) views to visually present geographic information. Using this service shows you our location and makes it easier for you to find your way here.
As soon as you visit any of the subpages that include a Google Maps map, information about your use of our website (such as your IP address) is transmitted to Google’s servers and stored there; this may also involve a transfer to the servers of Google LLC in the United States. This occurs regardless of whether Google provides a user account through which you are logged in or whether a user account exists. If you are logged in to Google, your data will be directly associated with your account. If you do not want this data to be associated with your Google profile, you must log out before clicking the button. Google stores your data (even for users who are not logged in) as usage profiles and analyzes them.
Die Verarbeitung Ihrer personenbezogenen Daten erfolgt gemäß Art. 6 Abs. 1 lit. f DSGVO auf Basis unseres berechtigten Interesses an der bedarfsgerechten Gestaltung unserer Webseite. Wenn Sie mit der künftigen Übermittlung Ihrer Daten an den Anbieter nicht einverstanden sind, besteht die Möglichkeit, den Online-Kartendienst des Anbieters vollständig zu deaktivieren, indem Sie die Anwendung JavaScript in Ihrem Browser ausschalten. Der Online-Kartendienst auf dieser Webseite kann dann nicht mehr genutzt werden.
For data transfers to the United States, the provider has adhered to the EU-U.S. Data Privacy Framework, which ensures compliance with European data protection standards based on an adequacy decision by the European Commission.
For more information about Google's privacy policy, click here: https://business.safety.google/intl/de/privacy/
12.7 Google Web Fonts
This site uses so-called web fonts from the following provider to ensure consistent font display: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland
When you visit a page, your browser loads the necessary web fonts into its cache to display text and fonts correctly and establishes a direct connection to the provider’s servers. In the process, certain browser information, including your IP address, is transmitted to the provider.
Data may also be transferred to: Google LLC, USA
The processing of personal data in connection with establishing a connection with the font provider will only take place if you have given us your explicit consent to do so in accordance with Article 6(1)(a) of the GDPR. You may revoke your consent at any time with future effect by disabling this service via the “Cookie Consent Tool” provided on the website. If your browser does not support web fonts, a default font from your computer will be used.
For data transfers to the United States, the provider has adhered to the EU-U.S. Data Privacy Framework, which ensures compliance with European data protection standards based on an adequacy decision by the European Commission.
For more information about Google's privacy policy, click here: https://business.safety.google/intl/de/privacy/
12.8 - Google reCAPTCHA
On this website, we use the CAPTCHA service provided by the following company: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland
Data may also be transferred to: Google LLC, USA.
"Google Fonts"—fonts downloaded from the Internet via Google—are used for the visual design of the CAPTCHA window. No information other than that mentioned above, which is already transmitted to Google via the reCAPTCHA functionality, is processed in this context.
The service checks whether an input is made by a human or, in an abusive manner, through machine-based and automated processing, and blocks spam, DDoS attacks, and similar automated malicious access attempts. To ensure that an action is performed by a human and not by an automated bot, the provider collects the IP address of the end device used, identification data regarding the browser and operating system type used, as well as the date and duration of the visit, and transmits this information to the provider’s servers for evaluation. Cookies may be used for this purpose—that is, small text files that are stored in the end device’s browser.
If the processing described above is based on cookies, these will only be set if you have given us your explicit consent in accordance with Article 6(1)(a) of the GDPR. You may revoke your consent at any time with future effect by disabling this service in the “Cookie Consent Tool” provided on the website.
If the processing described above is carried out without the use of cookies, the legal basis is our legitimate interest in establishing individual accountability on the Internet and preventing abuse and spam, in accordance with Article 6(1)(f) of the GDPR.
We have entered into a data processing agreement with the service provider that ensures the protection of our website visitors' data and prohibits its unauthorized disclosure to third parties.
Für Datenübermittlungen in die USA hat sich der Anbieter dem EU-US-Datenschutzrahmen (EU-US Data Privacy Framework) angeschlossen, das auf Basis eines Angemessenheitsbeschlusses der Europäischen Kommission die Einhaltung des europäischen Datenschutzniveaus sicherstellt.
- hCaptcha
Auf dieser Website verwenden wir den CAPTCHA-Dienst des folgenden Anbieters: Intuition Machines, Inc., 1065 SW 8th St #704, Miami, FL 33130, USA
Der Dienst prüft, ob eine Eingabe durch eine natürliche Person oder missbräuchlich durch maschinelle und automatisierte Verarbeitung erfolgt, und blockiert Spam, DDoS-Attacken sowie ähnliche automatisierte Schadzugriffe. Um sicherzustellen, dass eine Handlung von einem Menschen und nicht von einem automatisierten Bot vorgenommen wird, erhebt der Anbieter die IP-Adresse des verwendeten Endgeräts, Erkennungsdaten des verwendeten Browser- und Betriebssystem-Typ sowie Datum und Dauer des Besuchs und übermittelt diese zur Auswertung an Server des Anbieters.
Rechtsgrundlage ist unser berechtigtes Interesse an der Feststellung der individuellen Eigenverantwortung im Internet und der Vermeidung von Missbrauch und Spam gemäß Art. 6 Abs. 1 lit. f DSGVO.
We have entered into a data processing agreement with the service provider that ensures the protection of our website visitors' data and prohibits its unauthorized disclosure to third parties.
For data transfers to the United States, the provider has adhered to the EU-U.S. Data Privacy Framework, which ensures compliance with European data protection standards based on an adequacy decision by the European Commission.
12.9 Weglot
Diese Website nutzt über eine API-Einbindung den Übersetzungsdienst des folgenden Anbieters: Weglot SAS, 7 cité Paradis, 75010 Paris, Frankreich
Damit die Übersetzung nach Ihrer Wahl einer Landessprache automatisiert angezeigt wird, nimmt der von Ihnen verwendete Browser Verbindung zu den Servern von des Anbieters auf. Der Anbieter verwendet hierbei sog. "Cookies", das sind Textdateien, die auf Ihrem Computer gespeichert werden und die eine Analyse Ihrer Nutzung der Website ermöglichen. Die durch das Cookie erzeugten Informationen über Ihre Benutzung dieser Website (einschließlich der gekürzten IP-Adresse) werden in der Regel an einen Server des Anbieters übertragen und dort gespeichert.
All processing described above—in particular, the setting of cookies to read information from the device you are using—will only be carried out if you have given us your explicit consent in accordance with Article 6(1)(a) of the GDPR. You may revoke your consent at any time with future effect by disabling this service in the “Cookie Consent Tool” provided on the website.
We have entered into a data processing agreement with the provider that ensures the protection of our website visitors' data and prohibits its unauthorized disclosure to third parties.
12.10 Google Kundenrezensionen (ehemals Google Zertifizierter-Händler-Programm)
We partner with Google as part of the “Google Customer Reviews” program. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). This program allows us to collect customer reviews from users of our website. After you use our services, you will be asked on our website whether you would like to participate in an email survey conducted by Google.
If you provide your consent in accordance with Article 6(1)(a) of the GDPR, we will share your email address with Google. You will receive an email from Google Customer Reviews asking you to rate your shopping experience on our website. The review you submit will then be aggregated with our other reviews and displayed in our Google Customer Reviews logo as well as in our Merchant Center dashboard. Your review will also be used for Google Merchant Reviews. As part of the use of Google Customer Reviews, personal data may also be transferred to the servers of Google LLC in the United States.
You may withdraw your consent at any time by sending a message to the data controller or to Google.
For data transfers to the United States, the provider has adhered to the EU-U.S. Data Privacy Framework, which ensures compliance with European data protection standards based on an adequacy decision by the European Commission.
For more information about Google's privacy policy, click here: https://business.safety.google/intl/de/privacy/
13) Tools und Sonstiges
13.1 DATEV
We use the cloud-based accounting software service provided by the following vendor to handle our bookkeeping: DATEV eG, Paumgartnerstr. 6-14, 90429 Nuremberg, Germany
The provider processes our company's incoming and outgoing invoices, as well as bank transactions when applicable, in order to automatically capture invoices, match them to transactions, and use this data to prepare financial accounting records through a semi-automated process.
To the extent that personal data is also processed in this context, such processing is based on our legitimate interest in the efficient organization and documentation of our business processes in accordance with Article 6(1)(f) of the GDPR.
13.2 Cookie-Consent-Tool
This website uses a so-called “cookie consent tool” to obtain valid user consent for cookies and cookie-based applications that require consent. The “cookie consent tool” is displayed to users when they visit the site in the form of an interactive user interface, where they can grant consent for specific cookies and/or cookie-based applications by checking the appropriate boxes. When the tool is used, all cookies and services requiring consent are loaded only if the user grants the appropriate consent by checking the boxes. This ensures that such cookies are set on the user’s device only if consent has been granted.
The tool sets technically necessary cookies to save your cookie preferences. Personal user data is generally not processed in this process.
If, in individual cases, the storage, the processing of personal data (such as the IP address) does occur, this is carried out in accordance with Article 6(1)(f) of the GDPR on the basis of our legitimate interest in legally compliant, user-specific, and user-friendly consent management for cookies and, consequently, in the legally compliant design of our website.
Another legal basis for the processing is Article 6(1)(c) of the GDPR. As the data controller, we are legally obligated to make the use of non-technically necessary cookies contingent upon the user’s consent.
Where necessary, we have entered into a data processing agreement with the provider to ensure the protection of our website visitors' data and to prohibit its unauthorized disclosure to third parties.
For more information about the operator and the settings options for the cookie consent tool, please refer directly to the corresponding user interface on our website.
14) Rechte des Betroffenen
14.1 Das geltende Datenschutzrecht gewährt Ihnen gegenüber dem Verantwortlichen hinsichtlich der Verarbeitung Ihrer personenbezogenen Daten die nachstehenden Betroffenenrechte (Auskunfts- und Interventionsrechte), wobei für die jeweiligen Ausübungsvoraussetzungen auf die angeführte Rechtsgrundlage verwiesen wird:
- Right of access pursuant to Article 15 of the GDPR;
- Right to rectification under Article 16 of the GDPR;
- Right to erasure under Article 17 of the GDPR;
- Right to restriction of processing pursuant to Art. 18 of the GDPR;
- Right to be informed pursuant to Article 19 of the GDPR;
- Right to data portability pursuant to Art. 20 of the GDPR;
- Right to withdraw consent that has been given pursuant to Article 7(3) of the GDPR;
- Right to lodge a complaint pursuant to Article 77 of the GDPR.
14.2 WIDERSPRUCHSRECHT
IF, AS PART OF A BALANCING OF INTERESTS, WE PROCESS YOUR PERSONAL DATA BASED ON OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO SUCH PROCESSING WITH EFFECT FOR THE FUTURE FOR REASONS RELATED TO YOUR SPECIFIC SITUATION.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE RELEVANT DATA. HOWEVER, WE RESERVE THE RIGHT TO CONTINUE PROCESSING IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OUTWEIGH YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING IS NECESSARY FOR THE ESTABLISHMENT, EXERCISE, OR DEFENSE OF LEGAL CLAIMS.
IF WE PROCESS YOUR PERSONAL DATA FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR THE PURPOSES OF SUCH MARKETING. YOU MAY EXERCISE THIS RIGHT AS DESCRIBED ABOVE.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE RELEVANT DATA FOR DIRECT MARKETING PURPOSES.
15) Dauer der Speicherung personenbezogener Daten
The duration of the storage of personal data is determined based on the applicable legal basis, the purpose of processing, and—where applicable—the applicable statutory retention period (e.g., retention periods under commercial and tax law).
When processing personal data based on explicit consent in accordance with Article 6(1)(a) of the GDPR, the data in question will be stored until you revoke your consent.
If there are statutory retention periods for data processed in connection with contractual or quasi-contractual obligations pursuant to Article 6(1)(b) of the GDPR, this data is routinely deleted upon expiration of the retention periods, provided that it is no longer necessary for the performance of a contract or for entering into a contract and/or we no longer have a legitimate interest in continuing to store it.
When processing personal data pursuant to Article 6(1)(f) of the GDPR, this data will be stored until you exercise your right to object under Article 21(1) of the GDPR, unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights, and freedoms, or the processing is necessary for the establishment, exercise, or defense of legal claims.
When processing personal data for the purpose of direct marketing pursuant to Article 6(1)(f) of the GDPR, this data will be stored until you exercise your right to object under Article 21(2) of the GDPR.
Unless otherwise specified in the other information contained in this statement regarding specific processing situations, stored personal data will otherwise be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.

